Virtual and Augmented Reality

Virtual Reality (VR) and Augmented Reality (AR) is the representation of a computer-generated reality in a similar (VR) or real (AR) environment. Hardly any other technology is currently as in trend as VR and AR. In ever shorter intervals the hardware develops further, ever faster new application areas open up.


Our VR/AR team uses these techniques in the following areas, among others:

  • Experiential product presentations
  • Virtual product trainings and exercises e.g. for handling, assembly, maintenance and repair
  • Simulate functions, features, situations
  • Design of virtual showrooms
  • interactive guides